In the United States chipotle is a very popular, fastfood resturant. It is mexican food, that can be a burrito, quesadilla or taco. They also serve chips, salsa and guacamole. The guacamole is my favorite, however it is an extra charge to a order. Chipotle knows that the guacamole is very popular to customers so they created a game based order the food offered at chipotle, for customers to win free food. For example, one of the game that was created is based around which ingredients are not used in the cooking of chipotle food. This game was a very smart marketing tactic because it makes the users aware of the ingrediants they cook with (displaying healthy ingrediants), as well as making the customers happy by getting free chips and guacamole. YUM!!